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Started from the idea of bringing Hong Kong the best Japanese craft beers

biru is founded by a regular person who started enjoying quality Japanese craft beer since the days of studying in Japan. Company name simply comes from the pronunciation of “beer” in Japanese ビール ) , representing our focus and passion on Japanese craft beer.

As once said “Beer is proof that God loves us and wants us to be happy.” We believe great beer has the power of bring joy to people.

Our mission is to explore more exciting Japanese breweries and bring them back to Hong Kong. We look forward to help you finding your perfect beer here!
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